As a busy landscaper who tries to have one paperwork day a week (tries and fails!) or has to complete paperwork in the evenings (most likely) then wouldn’t it be great if you could reduce this never-ending paperwork problem?
First of all, what paperwork am I talking about? Well, everything from quotes, emails to customers, accounts/bookkeeping, calling people back, marketing tasks, invoicing sales …the list goes on. The trouble we all have with paperwork is that a large percentage is not enjoyable but is a must do in our business.
There are many ways we can reduce paperwork for ourselves, but I am focussing today on three that work for me in my landscaping and design business.
For me the first tasks outsourced are:
A CRM system is a Customer Relationship Management System and can be free or paid for. What do they do:
Create an epic customer journey (see our topic in the members area for full details) you can create a journey from enquiry to sale to upselling and referral generation just by building automated emails, texts, actions and adding the customers details to the system. It is a brilliant way to continue your admin, marketing and sales activities whilst still out working! It does take some time to set up but once you have set it up it works for you.
If you are confused about what I mean an example is: a customer enquires through your website – their details, go straight into the software and they get a ‘thanks for enquiring’ email automatically sent out. You call them then they get an automatic email after site visit to say ‘thanks for meeting we will have a quote out to you in X days’ then you send the quote and a series of follow up emails designed to get them to buy from you automatically go out every 3-4 days. To get more information on how to do this check out our Create an Epic Customer Journey topic
CRM systems = Mail Chimp, Active Campaign, Sales Force, Infusionsoft and many more. Have a look at them and try the free trials – when you have time to test them! We use Active Campaign and, in the past, have used Mail Chimp and Infusionsoft (when we were a larger business).
Schedulers – these are the social media schedulers such as Later or Hootsuite or Facebook Creator Studio, which will post out your pre-written posts when you want. Freeing you up to focus on other things. We recommend batch creating content (see our Instagram topic or blog on social media schedulers) then using a scheduler to schedule the posts for an entire month.
Apps – there are loads of Apps out there that can save you time in your business. A few that I have found good for me and my business is:
So if you want to save time on the dreaded paperwork, reduce your stress, save money and time, then start looking at the three points above to see what you can implement in your landscaping and design business today to make tomorrow even better!
If you want any help from us just email firstname.lastname@example.org and if you want to try our members area out for free we have a 5 day trial that ends on 31st March 2020! So go to https://www.thelandscaperscircle.co.uk/monthly-membership/ and type in the coupon code 5FREE to get 5 days access completely free.